We take it as axiomatic that, over time, reading will be increasingly digital, and that books are not exempt from this trend. As the book industry converts from paper to digital, almost every market participant faces new, disruptive threats and opportunities. We are a company with expertise in every aspect of ebooks and a wealth of unique technologies, and we're uniquely placed to assist consumers, publishers and libraries to navigate the changes ahead.
Our background in traditional bookselling means that we understand more than encryption and technology issues. Our customer-focused approach to R&D has enabled Ebooks Corporation to develop and deploy intuitive interfaces that give end users what they really want. We are not driven by technology, but by customers' needs. We understand the concerns of authors, publishers and readers and use that knowledge to create solutions that work.
There are commercial opportunities at almost every turn, as the book industry faces up to its biggest technological change since 1450. Our approach is to identify those opportunities that suit our own capabilities and ethos, and then to focus on them. We will not try to be all things to all people. If you buy an ebook from eBooks.com, we will support you. If your library offers a collection of EBL texts, we stand behind every book in that collection. If you rely on us to provide fulfillment services, then you have our full attention, always.
You can also rely on us to keep coming out with really cool stuff. Our technical development plans for the coming year are tremendously exciting; we will change the way that people access and use books forever.